My goal was to reduce friction across the browsing journey making product discovery faster, interactions more intuitive, and conversions more consistent. Through iterative testing and design updates, I helped transform the site into a cleaner, more confident experience that better reflected the brand’s tone and customer expectations.
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A modern digital solution improving maintenance operations for UK rail networks
To bring generative AI features to your mobile phone keyboard
A fintech mobile app designed to help consumers and organisations manage their pensions
A streamlined portal for monitoring and updating support cases
Website redesign to improve the user experience of form submision
An email plugin that prevents users from causing email security breaches